Digital Marketing Specialist
******Must have Car Wash Industry Experience******
Company: Well-established car wash operator with 50+ locations in the Northeast US is adding a Digital Multimedia Marketing Specialist to their team.
This role will be an integral part of the corporate management team and make a positive impact on the company.
Responsibilities:
Routinely monitor digital media reporting and analytics.
Collaborate with Marketing Team, CEO and COO to get insight on upcoming products and specials.
Assist Digital Marketing Manager in creating content for Campaigns and Management of Database.
Regular maintenance of customer database is up to date using platforms such as Micrologics, Washify, location specific forms
Design general marketing/media collateral including social graphics, reels, ads, videos, etc. as needed while adhering to the brand guidelines.
Build and implement content calendar across social media platforms (Facebook, Instagram, LinkedIn, etc.)
Help organize and attend marketing events such as events, grand-openings, and onsite promotions.
Creating codes for coupons and campaigns.
Build and create email campaigns.
Handle and distribute donation requests for all charities and organizations.
Perform other related duties as assigned or requested.
Skillset:
Background in marketing
Experience with graphic design
Google business
Google Analytics
Social Media Platforms- including but not limited to Facebook, Instagram, LinkedIn, TikTok and YouTube.
Website Updates- WordPress Experience is recommended but not required.
Graphic Design
Programs:
Adobe Illustrator
Adobe Photoshop
Excel
Active Campaign
Google Drive Apps
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